Korean makeup is known for fresh, skin-focused finishes, buildable colour and lightweight textures that are easy to wear. Explore cushion foundations and BB creams for natural-looking coverage, lip tints for soft or glossy colour, and finely milled blushes and eyeshadows designed to blend seamlessly.

Many Korean base products also include hydrating skincare ingredients and sun protection, although makeup with SPF should be used alongside a dedicated sunscreen. Complete your look with Korean mascara, eyeliner and brow products for subtle definition or experiment with shimmer, glitter and bolder colour.